Pasadena Business Association
Great Businesses Making A Great Community

  • 01 Nov 2016 11:45 AM | Deleted user

    Cheshire Crab hosted a networking mixer to celebrate the opening of their dock bar finally.  Although it was raining we still had a great time at the inside bar and the new high top tables.  I was happy to see so many members that we don’t usually see due to their busy work schedules.  We had great food and networking with 26 members in attendance.  Thanks to Cheshire Crab for hosting the mixer.

  • 25 Oct 2016 5:54 PM | Deleted user

    Are you using Twitter to grow your business? You should be, here’s how!

    twitter logo

    Twitter has an estimated 300 million active users worldwide. This platform can be a powerful way to engage with prospective customers and encourage them to enter into your store! For businesses who have not used the social media site, however, it can be intimidating to get started. Here is what all businesses should know about using Twitter to grow a business.

    Understanding the Twitter mentality

    Twitter has been likened to a giant, worldwide conversation. Posts can only be made using 140 characters and the rate at which people tweet means that your posts are only going to be at the top of people’s feed for a short time. To successfully use Twitter, you need to learn how to leverage these characteristics of Twitter to your advantage.

    • Tweet regularly throughout the day – although you do not want to overwhelm your followers feeds, you do want to send out a few posts each day
    • Do not be afraid to reuse content – since your posts disappear quickly, you can reword and reuse some of your posts occasionally
    • Use Twitter to enter the collective conversation, not to just broadcast about your brand- the majority of your posts should be educational for your followers and only some directly promotional
    • Since people regularly retweet– or repost– other people’s posts, try to stay below the 140 maximum (around 120 characters is best) to make it easy for your posts to be retweeted as well

    Getting started

    Like other social media sites, establishing a profile on Twitter is a branding exercise. Twitter gives you the chance to customize a profile picture, the header, and even the background on your profile page, so take advantage of it. Here’s a link to my profile where I have a custom photo and background in place. Keep the images you use consistent with the rest of your branding efforts across the various social media platforms so that people recognize you.

    You will also have a profile you will need to fill out, with information such as your location and company website. Make sure that you have every part filled out so that people who click on your page can learn as much about you as possible.

    The most important part of your profile, however, is your bio. You only get 160 characters for your bio, so like your tweets it needs to be short and sweet. Focus on explaining to customers the value you offer. Use keywords to help people find your company and make yourself more visible in searches as well.

    Getting followers

    The best way to start gaining followers is to follow others. Many Twitter users will reciprocate when you follow them, but that is not a guarantee. Start by following professional contacts, customers, and anyone that regularly posts interesting information. As you follow people, actively engage with them. Retweet their content, ask them direct questions, and generally join in their conversation. The more you engage, the more followers you get. I have also experienced this firsthand, the less I engage, the more followers I LOSE!

    You can also boost your Twitter followers by advertising your account. Include Follow buttons on your website, newsletters, emails, and other communication you regularly have with your customers.

    Finally, the best way to gain followers is to produce high quality content. As you produce posts that people enjoy reading, you will attract attention. People will become more likely to retweet– or repost– your content. As people do this, your message will then become visible to that person’s network of followers. The more often you are retweeted, the wider your brand reach will go and the more followers you will gain.

    Effective tweeting

    Twitter can be a fantastic tool for getting your content in front of prospective customers  and driving traffic to your website. Twitter helps you leverage the power of inbound marketing, by providing answers to people who have questions and then building relationships with them. Much of the content you produce should be focused on educating your followers. Tweet intriguing descriptions and links to your latest blog posts or articles you found on other sites that you thought would be helpful. This is the type of information will let viewers know that you are here to provide industry answers and it will help begin to build the relationship of trust.

    Of course, Twitter is not a formal business environment. That means it is ok to mix up the types of content you tweet. Images are fantastic for attracting attention in tweets, particularly since the amount of text is so limited. Posting occasional humorous images, such as memes, can be great for getting retweets and showing your brand personality to your customers.

    Twitter posts are often searched by subject, with people using hashtags (#) to indicate a key subject. Try to incorporate a few hashtags into your posts. It will help make the posts more searchable so that people can find your account when they want answers about your industry.

    Twitter can be an enormous effective tool for finding new customers when used correctly. Although jumping into the virtual conversation can feel intimidating for those who have not used the platform before, it does not have to be. Set up an effective profile and broadcast to the world why you have the answers they seek.

    About The Author:

    David Fletcher is a sales and marketing consultant that travels around the country speaking on some of todays hot topics such as inbound marketing, social media management, lead generation, and sales development. David owns Maven Sales Group with his wife Shannon with an office located here in Pasadena, MD.

  • 24 Oct 2016 11:52 AM | Deleted user

    We held a Ribbon Cutting for Fifer’s Craft House & Deli and what a great time.  The children (including my grandchildren) painted a crab shell, they had bobbing for apples, and Katrina Krauss Photography/Freestate Photo Booths was there taking the pictures with many different props to choose from.  This is always a great hit for young and old.  This was an honor for me since I have known the twins, Billy & Richard since they were born and I am so pleased they have now opened up another business in Pasadena.  Stop in and check out their inventory and have a sandwich while shopping.

  • 15 Oct 2016 11:48 AM | Deleted user

    We had 46 vendors at the Annual Trade Show.  Thanks to Jim Anderson for chairing this event again this year. 

    The vendors were:  Ace Hardware & Hearth; Anderson Davis & Associates, CPA,PA; Atlantic Coast Charters; AVON; Bay Vanguard Federal Savings Bank; BB&T; Block Advisors; Bruster’s Ice Cream; Calvert Veterinary Center; Chesapeake Arts Center; Chesapeake Bank of Maryland; Chesapeake Christian Center; Clay Shaw State Farm Agency; Coco Couture; Coffee News; Design Tops; E Water Company; Edward Jones – Brian Conrad & Dan Higgins; Fastsigns of Glen Burnie; Fiore Chiropractic; Frank & Bill’s Auto Collision Center; Friends of Downs Park; Himmel’s Farm & Garden Center; Huff Insurance; Huntington Learning Center; Katrina Krauss Photography/Free State Photo Booths; Lake Shore Pet Hospital; Lake Shore Rotary; Lindner Glass; Mike’s Pharmacy; M&T Bank; New Life Addiction Counseling & Mental Health Services, Inc.; Paintball Sports & Supply; Painting with Pride; Pasadena Pawn & Gun; PNC Bank; Q Marketing & Design; Stoney Creek Fishing & Hunting Club; The Bank of Glen Burnie; Victory Awards; Wise Care Urgent Care. 

    We thank all of these vendors for making this a great Trade Show.  We want to thank Lauer’s Supermarket and Bakery for the great food, Cheshire Crab for the bar and Glory Days Grill for the beer station.

  • 08 Oct 2016 11:43 AM | Deleted user

    Our October General Membership Meeting was held at Cheshire Crab.  We want to thank Cheshire Crab for a great meal again and for reaching out to us to host another meeting.  We had a good crowd ready to hear what Kevin Aftung,  Director of Emergency Management, had to say about what his office does to keep this County running during a major storm.  We appreciate him taking the time to address our members.

    Delegate Nic Kipke used our meeting as an opportunity to present a citation to Amy Fischer.   She administered CPR to a man until first responders arrived...he survived.  Kenny King P.E. Teacher and Steve Gorski Principal of Chesapeake High School, along with Delegate Nic Kipke posed for a photo.   We are so proud of Amy.

  • 04 Oct 2016 11:39 AM | Deleted user

    PBA held their first Coffee with a Cop thanks to McDonald’s of Riviera Beach.  This was a great way for the community to come in and meet those that serve and protect us every day.   We hope to do more of these and hope that you will stop by the next time and meet the Captain Urbas and Lt. Crosse and the officers from the Eastern District.  As you can see from the pictures young and not so young came out to say hello.

  • 22 Sep 2016 4:36 PM | Deleted user

    Our Golf Tournament was a success and a lot of fun.  The weather was a little hot but still a nice day.   We had 70 golfers tee off which was great.  The golfers were treated to a continental breakfast, hot dogs on the turn, and a smoke house buffet.  We want to thank all the golfers and businesses who made this day so successful.

    We want to thank all of our corporate sponsors:  Ace Hardware & Hearth, Arundel Irrigation, Atlantic Marina Resort, Chesapeake  Bank, Edward Jones  -  Brian Conrad,  Glory Days Grill, Huff Insurance,  McCully-Polyniak Funeral Home,  Pasadena Voice and Sandy Spring Bank.

    We want to thank  BB&T, Jimeno’s State Farm Insurance, Gunther’s Refuse, Curtis Bay Athletic Association Zbest Limousine for their foursomes and all of our individual golfers.

    We want to thank all of our tee sign sponsors:  Arundel Federal SB , Bay Country Rentals, Cheshire Crab, Cityline Business Park, Clark & Anderson, Fraley Corporation, Friends of Nic Kipke, Kurtz’s Beach, Pasadena Pawn & Gun, Permit Services Inc., Sheriff Bateman and Twains Tavern.

    We want to thank everyone who donated prizes:   Ace Hardware & Hearth, Alibi’s Bar & Grill, Arundel Federal SB, Avon - Gina Cook, Cheshire Crab, Dental FX  -  Dr.  Yu, Glory Days Grill, Idea Weaver Promotions, Primo Pasta, Rumors Salon and The Office Bar & Grill   

    Thank you to our goody bag sponsors:  Avon – Gina Cook, BB&T Bank, Edward Jones - Brian Conrad, Frame & Frame, Glory Days Grill, Idea Weaver Promotions, North Arundel Savings Bank, M&T Bank and
    The Bank of Glen Burnie.

    Thank you to Clay Shaw State Farm Agency for being a Putting Contest Sponsor and coming out and sitting on the putting green for the day.  We also want to thank Lauer’s Supermarket and Bakery for providing the hot dogs on the turn.

    We want to thank Brenda Fraley Garver for chairing this event for the PBA and Compass Pointe Golf Courses for working with us to make this event happen.

    All the proceeds from this tournament go into the PBA Community Assistance Fund which helps us with the following projects: Scholarships, A Child’s Christmas, 5th Grade Straight  A Lunch,  Educational Excellence,  Flag Site, Pole & Flag Maintenance,     Parade & Food  Drive, School Supply Drive , Tree Lighting Ceremony, Veteran’s Day Ceremony etc.   


  • 19 Sep 2016 1:26 PM | Deleted user

    We held a Ribbon Cutting for Mike’s Pharmacy on October 1st.

    It was a good turnout despite the weather.  Mike’s had a raffle drawing all week and gave away a football signed by Justin Tucker as well as $250 and $100 gift cards. Congratulations to the winners.

    Senator Bryan Simonaire and Delegate Simonaire presented Mike with a citation. Lisa Hart from Arundel Federal Savings Bank and a PBA Board member presented a citation on behalf of County Executive Schuh. Patrick Mulford presented a citation for Councilman Derek Fink, Mike Phennicie presented a citation on behalf of BWI Airport, and PBA Vice President  Doug Cashmere presented a citation on behalf of the PBA.  We were able to cut the ribbon outside without getting too wet.  Stop in and see the Pharmacy and meet the nice people who work there.   They are willing to help you fill a prescription or find what you are looking for.  PBA welcomes Mike’s Pharmacy to the PBA and the Pasadena business community and wish them the best.

  • 16 Sep 2016 3:55 PM | Deleted user

    Mike's Pharmacy - Michael Bochniewicz
    8541 Ft. Smallwood Rd Unit G, Pasadena, Maryland 21122
    Phone: 410-255-1800

    BFD, Educational Services, LLC - Amy Brannock
    Business Address: 8489 Rugby Road, #400, Pasadena, Maryland 21122
    Phone: 410-437-3271,
    E-mail :

    Company Bio: Brannock Family Dynamics (BFD) Educational Services, LLC supports families with children with special needs. The services range from evaluating children formally and informally for academic concerns, ADHD, autism and learning disabilities to attending IEP meetings with families. Staff can work with families in their homes to help implement behavior plans, visuals, or social stories. They also meet with families to help prepare them for upcoming IEP meetings. The services are tailored to what the family needs.

    Raynor Shine Events, LLC - Connie Raynor
    Business Address: 1835 Poplar Ridge Rd., Pasadena, MD 21122
    Phone:410-491-7574, Cell: 410-491-7574
    E-mail :

    Company Bio: Raynor Shine Events, LLC is the defining factor for your next big day. Whether it be the wedding you’ve been dreaming of, a private holiday event, a corporate party/fundraiser, a repass, or a surprise birthday bash, we promise to make it special, rain or shine. Raynor Shine Events offers event planning and coordination expertise whether you need a consultant to guide you along the planning path or you’re looking for a full service coordinator the day of your event, we can meet all of your event planning needs so you can relax, enjoy the occasion and accept the compliments of an event well done. Connie Raynor, the owner of Raynor Shine Events, LLC, is a wife and the mother to two boys. She is an ambitious family woman raised in the Pasadena area, as well as her husband Duane, nephew to Edwin "Boots" Raynor. Connie aspires to take the stress out of the planning and coordinating process involved with your event so that you may relax and enjoy every moment.

  • 09 Sep 2016 1:22 PM | Deleted user

    Our September meeting was hosted by The Greene Turtle of Pasadena.  We want to thank Tony and his staff for their hospitality.  Darryl Hagner, Analyst - Business Liaison Commercial Security, Office of the Chief of Police spoke about the growing Heroin issues and also See Something Say Something.  Heroin use is increasing in the Eastern District and we all need to be aware of this problem. 



Pasadena Business Association
P.O. Box 861, Pasadena, MD 21123-0861 | Phone: 410-360-4PBA | Fax: 410-544-7060 | 

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